> Competitive Realities Report
> Stakeholder Input Process
> Target Business Analysis
> Consensus Community Strategy
> Implementation Plan
Target Business Analysis
The objective of the Target Business Analysis is to identify the
primary business sectors that have the highest probability of success
in Caldwell County. The analysis will include quantitative
research, such as location quotient and economic base analysis,
as well as qualitative research. Analysis of the Caldwell
County community economic base will be included to determine industry
mix, overall economic climate, and recent expansions and locations. The
analysis will produce a list of targeted business sectors that
will highlight the most important existing – and the most
promising – business targets for Caldwell County community
officials to pursue.
Specific work elements of the Target Business Analysis include:
I. Review of Business Location and Expansion
Decisions
The analysis of Caldwell County’s prospects will begin with
an overview of the decision making process of relocating and expanding
businesses. This description will highlight the factors that
businesses consider when choosing a location for a facility.
II. Analysis of Existing Business Concentrations
The next stage of the process is to identify the primary business
sectors that already exist in the county, and analyze their current
and future value to Caldwell County. Based on the analysis
of data collected from national and state sources, attention will
be given to those businesses and business sectors that have the
greatest potential for continued growth, and have the most positive
impact on the area. The analysis will focus on employment
and wages in existing sectors, available support infrastructure
for sector development, and identification of workforce training
assets for each sector.
III. Key Business Target Recommendations
The purpose of identifying business concentrations is to focus
the county’s economic development efforts. Therefore,
this document will recommend the key business targets on which
Caldwell County community organizations and agencies should concentrate
their economic development marketing resources.
This Target Business Analysis is a vital part of the county’s
economic development efforts as it provides clear direction on current
and future recruitment and retention targets, and promotes the efficient
use of scarce community resources.
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