About the Project


> Competitive Realities Report
> Stakeholder Input Process
> Target Business Analysis
> Consensus Community Strategy
> Implementation Plan

Target Business Analysis

The objective of the Target Business Analysis is to identify the primary business sectors that have the highest probability of success in Caldwell County.  The analysis will include quantitative research, such as location quotient and economic base analysis, as well as qualitative research.  Analysis of the Caldwell County community economic base will be included to determine industry mix, overall economic climate, and recent expansions and locations.  The analysis will produce a list of targeted business sectors that will highlight the most important existing – and the most promising – business targets for Caldwell County community officials to pursue.

Specific work elements of the Target Business Analysis include:

I. Review of Business Location and Expansion Decisions

The analysis of Caldwell County’s prospects will begin with an overview of the decision making process of relocating and expanding businesses.  This description will highlight the factors that businesses consider when choosing a location for a facility.

II. Analysis of Existing Business Concentrations

The next stage of the process is to identify the primary business sectors that already exist in the county, and analyze their current and future value to Caldwell County.  Based on the analysis of data collected from national and state sources, attention will be given to those businesses and business sectors that have the greatest potential for continued growth, and have the most positive impact on the area.  The analysis will focus on employment and wages in existing sectors, available support infrastructure for sector development, and identification of workforce training assets for each sector.

III.  Key Business Target Recommendations

The purpose of identifying business concentrations is to focus the county’s economic development efforts.  Therefore, this document will recommend the key business targets on which Caldwell County community organizations and agencies should concentrate their economic development marketing resources. 

This Target Business Analysis is a vital part of the county’s economic development efforts as it provides clear direction on current and future recruitment and retention targets, and promotes the efficient use of scarce community resources.

 


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