About the Project

> Competitive Realities Report
> Stakeholder Input Process
> Target Business Analysis
> Consensus Community Strategy
> Implementation Plan

Stakeholder Input Process

Critical to the success of Caldwell County’s strategic planning process is the inclusion of key constituencies in the development of the core tenets and priorities of the Consensus Community Strategy.  Reaching out to stakeholders will help identify some of the key issues that need to be addressed in the plan. The key pieces of the community input process are:

Focus Groups and Interviews

Market Street will conduct two days of focus groups and interviews.  Two days of community input will include 3-5 focus groups with 15-20 participants each and 10-15 interviews.   The interviews will be with key economic development partners.  The interviews will be approximately one hour in length and will cover a series of questions relating to the community’s jobs; health and environment; business and industry; education and training; and transportation and other infrastructure. 

Focus groups will be held with various business sectors, constituencies, and populations that, combined, provide a good representation of the community as a whole.  The focus group categories and participants will also be selected with the direction of the Steering Committee.  The focus groups will last about two hours each and will follow the same basic format of the individual interviews, meaning the same questions and topics will be covered.

Online Survey

An online survey will allow an unlimited number of individuals to participate and is an effective way to get widespread community input. The survey will help determine perceptions of the community’s strengths and weaknesses, community development issues, business climate, quality of life, and capacity for quality growth.

Community Leadership Meetings

Two Community Leadership Meetings will be held, with hundreds of interested stakeholders invited to attend.  At the first meeting, Market Street will highlight the findings of the Competitive Realities report to show the strengths and weaknesses of the community’s business climate.  At the second and final community meeting, Market Street will promote the Consensus Community Strategy, and energize the community for the Plan’s implementation efforts.  Both meetings will offer attendees the opportunity to provide input on the work presented and Caldwell 20/20’s strategic planning process.